Services Marketing: Concepts, Strategies, & Cases

Type

Book

Authors

Hoffman, K. Douglas

Bateson, John E.G.

ISBN 10

1285429788

ISBN 13

9781285429786

Category

Business, sales and Marketing [ Browse Items ]

Publication Year

2016

Publisher

Cengage Learning

Pages

480

Tags

Marketing, MRKT 1006, MRKT1006

Number of Copies

4

Library	Accession‎ No	Call No	Copy No	Edition	Location	Availability
Main	700		1			Yes
Main	701		2			Yes
Main	730		3			Yes
Main	910		4			Yes

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